In a study led by Gympass’ Chief People Officer, Lívia de Bastos Martini, insights from over 2,000 HR professionals reveal a compelling financial case for workplace wellbeing initiatives. The survey indicates that 90% of companies witness a positive return on investment (ROI) from their wellness programs, parallel to benefits like health insurance. The study introduces a formula encompassing productivity, talent management, healthcare savings, and wellness program costs, empowering HR teams to calculate and enhance the impact of their efforts on employee wellbeing, which is recognized as crucial for recruitment, retention, and overall satisfaction. 

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